What if you could control a computer with your mind? Well, Facebook’s latest device may allow you to do just that. Facebook recently announced that it has created a wristband that allows you to move a digital object just by thinking about it. The wristband looks like a large iPod on a strap and uses sensors to detect the user’s movements through electromyography (EMG). EMG interprets electrical activity from motor nerves as information is transmitted from the brain to the hand. An example: you could navigate through the augmented-reality menus by thinking about moving your finger to scroll through the options. However, Facebook notes that this “control”  is coming from the part of the brain that controls motor information, not thought.

The wristband is still in the research and development phase at Facebook’s Reality Labs;  no details about its cost or release date have been provided yet. This wristband is part of Facebook’s push for every-day virtual reality and augmented-reality products for consumers, and it’s likely only the beginning.

Facebook also released information earlier this month about its augmented-reality glasses that, as you walk past your favorite coffee shop, might ask you if you want to place an order. Herein lies a privacy dilemma: products such as these glasses and wristband mean that companies like Facebook will have access to even more data points about consumers than they already do. In the coffee shop for example, the company and its advertising partners would know what kind of coffee you prefer, where you live/work/ frequently visit, and either by submission or statistical deduction, also know your demographic, health, and other personal information. A personalized consumer profile based on your every move could easily be created (or more likely added to the already-existing profile about your buying behaviors).

 

Photo of Kathryn Rattigan Kathryn Rattigan

Kathryn Rattigan is a member of the Business Litigation Group and the Data Privacy+ Cybersecurity Team. She concentrates her practice on privacy and security compliance under both state and federal regulations and advising clients on website and mobile app privacy and security…

Kathryn Rattigan is a member of the Business Litigation Group and the Data Privacy+ Cybersecurity Team. She concentrates her practice on privacy and security compliance under both state and federal regulations and advising clients on website and mobile app privacy and security compliance. Kathryn helps clients review, revise and implement necessary policies and procedures under the Health Insurance Portability and Accountability Act (HIPAA). She also provides clients with the information needed to effectively and efficiently handle potential and confirmed data breaches while providing insight into federal regulations and requirements for notification and an assessment under state breach notification laws. Prior to joining the firm, Kathryn was an associate at Nixon Peabody. She earned her J.D., cum laude, from Roger Williams University School of Law and her B.A., magna cum laude, from Stonehill College. She is admitted to practice law in Massachusetts and Rhode Island. Read her full rc.com bio here.